Thanks to Voice AI, Actief now reaches 1000s of candidates more every month.

Actief is an experienced HR partner for interim staffing, recruitment, and payroll services across all sectors. Together with ML6, Actief developed Oscar, a voice assistant built with OpenAI’s advanced speech and language models. Oscar is not a chatbot. He calls candidates directly, speaks naturally, and understands different languages and accents.

Catch up quickly
How can recruiters reach thousands of candidates faster — without losing the human touch? Together with ML6 and OpenAI, Actief introduced Oscar, an AI voice assistant that handles first calls with candidates in a natural, multilingual, and always-available way. By automating repetitive screening and scheduling tasks, consultants now save hours each week, connect with more candidates, and focus on what truly matters: meaningful conversations and great matches.
About Actief
Actief is one of Europe’s fastest-growing staffing companies, with a strong local presence across Belgium, the Netherlands, Germany, and beyond. Every day, their consultants connect thousands of candidates to companies. What makes Actief special is their personal approach: real conversations, genuine interest, and a constant focus on finding the right match.
Impact
Thousands of extra candidates reached in the first weeks – with no one left behind.
Repetitive pre-screening and scheduling work are handled automatically, freeing up hours each week for personal follow-up and client conversations.
Compared to manual outreach, thanks to Oscar’s high reach rate and 24/7 calling capability.
Over 85% of Oscar-led calls convert to a confirmed face-to-face or video interview, enabling consultants to focus their matchmaking where it has real impact.
Positive candidate sentiment above 80%, with many describing the conversation as “surprisingly natural” and “clear.” Meetings were scheduled quickly, and they felt listened to.
Within the first week of use, Oscar’s scheduled meetings already led to confirmed placements.
Challenge
High Candidate Volumes
01High candidate volumes made it difficult to reach everyone quickly, leaving some applicants without personal contact.
Candidates cannot be reached
02Many candidates could not be reached at the right time. With consultants juggling full agendas and candidates often unavailable during office hours, valuable connections were missed.
Repetitive Admin Tasks
03Too much of the consultant's time was lost on repetitive admin tasks such as pre-screening calls, availability checks, and scheduling interviews.
Multilingual recruitment
04Multilingual recruitment added complexity: Actief operates across Belgium, the Netherlands, Germany, and other regions, with candidates speaking different languages. Handling this diversity efficiently while keeping a personal touch was increasingly complex.
No aligned approach
05Different offices used different ways of working, leading to inefficiencies and fragmented processes.
High candidate expectations
06Candidates expected faster, clearer, and more transparent communication – something hard to guarantee when phones kept ringing unanswered.
Solution
Not a chatbot
01Oscar is not a chatbot. He calls candidates directly, speaks naturally, and understands different languages and accents. Every conversation feels smooth and personal. Oscar asks the right questions, notes down the answers, and then books a meeting with the right consultant – all in one call.
100% personal
02Each conversation is personalized: Oscar tailors his questions and tone using information about the vacancy and the candidate, ensuring relevance and a human touch. Candidates can also ask questions, and Oscar answers them directly. At the end of the call, he provides a brief summary of what was discussed and asks the candidate to confirm, ensuring accuracy and transparency.
In- & outbound calls
03Oscar supports both inbound and outbound calls, operating around the clock, so candidates can interact at their convenience and Actief never misses an outreach opportunity.
Effortlessly multilingual
04Thanks to his multilingual capability, Oscar can switch effortlessly between Dutch, French, English, or German depending on the candidate’s preference, ensuring every applicant feels heard and understood.
A digital colleague
05For consultants, Oscar acts like a digital colleague who takes care of the first contact. He provides short, structured call notes that appear automatically in Actief’s system, allowing consultants to move straight to the next meaningful step and focus on what really matters: getting to know people and making the right match.
THE TECHNOLOGY BEHIND OSCAR
Oscar uses state-of-the-art speech and language models to understand intent, maintain context, and generate natural, human-like dialogue.
Built with ML6’s reusable frameworks
The Conversation Agent framework handles calls smoothly from start to finish; the Conversation Builder tailors each call to the specific vacancy and candidate, including context aware Q&A which keeps the conversation two-sided and transparent.

Speech-to-speech technology ensures immediate responses with natural intonation — no robotic voices or awkward pauses.
Smart retry logic automatically determines the best times to reach candidates, improving pick-up rates and scheduling success.
The system can handle thousands of calls in parallel and integrates seamlessly with Actief’s infrastructure.
Oscar is designed with safety and fairness at its core. Built-in guardrails prevent unintended outputs, bias detection mechanisms monitor for potential language or demographic bias, and all data handling aligns with GDPR and the EU AI Act to ensure transparent and trustworthy operations.
SEAMLESSLY INTEGRATED INTO ACTIEF'S WAY OF WORKING.
This seamless integration means that Oscar fits naturally into Actief’s existing processes. Consultants don’t need to change their way of working — instead, they simply gain time, efficiency, and visibility, supported by AI technology that feels like part of the team.
Built with Twilio, enabling Oscar to make and receive calls at scale, with high audio quality and local phone numbers for a familiar experience.
Tightly connected with Carerix, Actief’s Applicant Tracking System, so Oscar automatically retrieves vacancy and candidate information before calling and stores validated data after each conversation.
If a candidate doesn’t pick up, Oscar triggers a WhatsApp message to re-engage them or suggest an inbound call, ensuring fewer missed opportunities.
Once a candidate confirms their availability, Oscar’s meeting scheduler books the appointment directly into the HR consultant’s agenda — no manual coordination needed.
All interactions are logged, summarized, and made visible to consultants, providing full transparency on progress and outcomes.
The Collaboration
The success of Oscar comes from co-creation. Actief recruiters gave input on how conversations should flow. ML6 translated that into smart technology. And OpenAI’s models provided the foundation for natural, human-like interaction.
This project also illustrates the strength of the new OpenAI Services Partnership. As one of OpenAI’s European services partners, ML6 has direct collaboration lines with OpenAI engineers and early access to new capabilities. This ensures that clients like Actief benefit from the very latest in AI innovation, implemented in a responsible and secure way.
Together, Actief, ML6, and OpenAI are proving how AI can scale recruitment without losing the personal touch.
Inspired?
Let’s connect and make it happen!
Ready to elevate your AI game? Schedule a meeting with us today and let’s craft a winning strategy together!
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Frequently Asked Questions
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